Skip to content
Nakie - Australia Our Mission - v3Nakie - Australia Our Mission - v3

Saving our planet,
4 trees at a time.

Icon of recycling symbol, representing sustainable practices and environmental responsibility
Greener Future
Icon depicting hands nurturing trees, symbolizing environmental stewardship and sustainable practices
Making a Difference
Icon of hands symbolizing teamwork or cooperation, conveying unity and collaboration
Transform Lives

Rooting for a Better Planet

One of the most common FAQs we get is:  “Do you really plant four trees for every product sold?” You bloody betcha we do! 

At Nakie, our main goal is to give back to the planet. For every product we sell, we plant four trees. Here’s a bit about our tree-planting initiative and why it matters to us. 

Nakie - Australia Our Mission - v3Nakie - Australia Our Mission - v3

1,423,983

Trees Planted To Date

Purchase to Planting

Every time you buy a Nakie product, we plant four trees. It’s all part of our mission to create a greener, more sustainable future.

We started with a reserve in Madagascar and now have our own reserve in Kenya.

We partner with an independent organisation to verify that all of our trees are authentically planted. Learn more here

Purchase to PlantingPurchase to Planting

Why We’re Planting Beyond Australia?

People often ask us why we don’t plant trees in Australia. The reason is simple: Australia’s unemployment rate is relatively low. 

We care about helping the people on our planet too. By planting trees in areas with higher unemployment, we can help lift people out of poverty while also helping the environment.

Icon of hands joining together to tackle poverty, symbolizing collective efforts for social and economic empowerment

How Tree Planting Transforms Lives

Our tree-planting efforts don’t just help the environment—they also make a big difference in people's lives. 

By planting trees in places like Kenya and Madagascar, where jobs are scarce, we’re providing much-needed employment. 

We’ve heard stories from locals who can now send their kids to school or afford more meals thanks to these jobs.

Nakie - Australia Our Mission - v3Nakie - Australia Our Mission - v3

Making a Difference Together

Our customers aren't just buying gear, they're joining us in making a real difference. Every Nakie purchase means more trees planted and more lives changed!

For more information about the trees we’re planting and where, check this out.

This outdoor gear
saves our planet

When you choose Nakie, you're not only getting epic outdoor gear, but you’re also helping us heal the planet and support communities.

Shop Now